Tuesday, April 10, 2007

Save the Dates

“Save the dates,” or STDs, are becoming increasingly popular for all weddings, but they can be particularly useful for destination weddings since guests may need extra time to make travel plans and take time off work. They are typically very brief, listing the couple’s names, wedding date and sometimes the location, simply informing guests to “save the date.” For traditional weddings, STDs are often sent out about four months ahead of the wedding. For destination weddings, timing can be as early as six to eight months in advance. We sent ours out about nine months in advance—September for our June wedding.

STDs can take a variety of forms and are often much less formal than a traditional invite. They are usually creative and designed to catch a guest’s attention. Options used frequently include: a photo booth-esque strip featuring multiple photos of the couple, a postcard or tourist guide from the destination, a card showing a week’s forecast of sunny skies, a passport holder, a luggage tag, or just about anything tropical one could imagine. Because we wanted something fun that would set the tone for our largely informal wedding, we decided to go with a magnet that showed a beach scene and all the applicable details for our wedding (same as the picture; although this is not ours). With the magnet, we included a card that listed the URL of our wedding website where guests could read more about the Bahamas and our hotel and get all the information they would need to travel to the wedding. The STDs helped build a lot of excitement in advance of the wedding, and it was a great way to let people know about the website too. Nearly a year after our wedding, people mention that they still have the magnet on their fridge.

Our vendor, Magnet Queen, came highly recommended from a number of other brides on The Knot. The magnets were high quality, and the company representatives were very kind and responsive, even going out of their way to let us know that they had miscalculated a discount, so we would be charged less than we thought. We had the opportunity to view a proof before the magnets were printed, and we were very satisfied with the service we received. Another very popular vendor among Knot brides is VistaPrint. Though we didn’t use them, we heard positive feedback about the quality of their products as well.

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